Description: Full-funnel native application for hundreds of internal sales managers.
Process: Built as part of a pending merger's pitch, we created a brand new sales engagement app that simplified Charter's hundreds of sales executives' lead creation, qualification, nurturing, and personal development. Over the course of 3 months, my team and I collected and wrote user stories, conducted in-person and phone interviews, wireframed multiple solutions, selected potential vendors, and built a working iOS prototype to pitch to the acquisition team. Touch points included finding leads on a map, nurturing lead through relevant and timely information, task reminders and management, user encouragement and training, reward processing. To-date, this was my favorite project I've ever worked on. Prototype can be shared in-person only.
Involvement: Team lead, project manager, lead UX designer. Working closely with Charter's VP of sales, I collected businesses goals, current API restrictions, vendor associations, and user research to determine approach and guide the prototype.